Jordan's Mada Secures $1.5M in Funding to Boost BNPL Product
The investment, which will boost the fintech's flexible payment offerings, was led Vision Ventures, with participation from D-Investments.
Mada, a Jordan-based Buy Now, Pay Later startup, has raised $1.55 million in pre-seed funding. led by Vision Ventures with participation from D-Investments.
Founded in 2018 by Mohammad Merie and Issa Ramadan, the company is looking to reshape how Jordanians shop and pay, while also helping businesses increase sales, boost customer loyalty and expand their reach.
The BNPL service allows customers to split purchases into four interest-free installments, while offering merchants tools to increase sales and build customer loyalty. Mada is currently operating in the Central Bank of Jordan’s regulatory sandbox and will move to a full launch once it receives licensing.
The funding will be directed towards product development and strengthening technology infrastructure. With this backing, Mada acts as a financial partner for both shoppers and merchants in Jordan’s growing digital economy.
