Expansion Looms for Egyptian Techwear Startup Sigma Fit Following Latest Investment

Solving the age old problem of dreaded gym laundry, Cairo-based techwear startup, Sigma Fit, is shaking things up with their proprietary hydrophobic sportswear, which remains odor free for three weeks - a product that has convinced Egyptian investment firm, Innlife, and private Kuwaiti investors to put their money behind them.

Founded by Omar El Metwally, Islam Rashwan and Nabil Khalifa in 2017, Sigma first emerged on the scene with sportswear made using hydrophobic technology, but has since utilised other technologies to produce men’s and women’s t-shirts, jackets, tracksuits, trousers and shorts.

Their use of hydrophobic technology has allowed them to create gym clothes that are both stain and water-resistant. According to Sigma Fit, “Our products have been thoroughly tested. They’ve been tested by people and all of them have witnessed that our t-shirts remain odor-free and stain-free for up to three weeks before washing them.” 

Away from sports, Sigma has also helped hospitals across Egypt by manufacturing some 50,000 protective suits using the same material as their gym wear line. With no end in sight for the pandemic, they have also developed masks that are “liquid-repellent, and the fabric density is international-grade. On the inside, they’re made from a sports polycotton that can absorb all your sweat.” 

According to MENAbytes, the new funds will be channeled into developing more techwear such as antiviral clothing, embedded sensors clothing, and augmented reality shopping,