Business solutions platform, Zbooni, has closed a $9.5 million in Series A rounding, raising $4.5 million from strategic regional and global investors including March Holding, Enterprise Fund and Chalhoub Group, adding to the $5 million initially raised in January, 2021. 

Dubai-based Zbooni provides businesses with advanced tools and technology to manage social and conversational commerce. The company’s mobile seller app and web-based tools have gained strong traction, galvanizing Zbooni to further develop its proprietary commerce technology. 

This year, the company’s footprint expanded with new hires and the addition of regional offices. Keeping in line with this expansion vision, Zbooni will use the new funds to expand into new markets and serve different customer segments. 

“This funding round welcomes new and existing investors to complement the business as it expands. We look forward to leveraging their depth of relevant first-hand expertise in building large-scale technology,” Ramy Assaf, Zbooni CEO and co-founder, explained. “Our solutions help businesses seamlessly transition into a new era of commerce, offering more relevant ways to sell and interact with customers. What started as an innovative way of capturing business payments via messaging apps is evolving into a wider solution, built with a focus on being mobile and simple to use.”