Moroccan Retail Platform z.systems Raises $1.65M in Seed Funding
The Morocco-based B2B2C marketplace is building a unified platform for brands, wholesalers and retailers in a largely undigitised $40 billion market.
Morocco-based retail marketplace z.systems has raised $1.65 million in a Seed funding round led by Azur Innovation Management, bringing its total capital raised to $2.7 million.
The round follows a $1.05 million Pre-Seed backed by MNF Ventures, Witamax, CASHPLUS Ventures and Kalys Ventures, with MNF Ventures and Witamax participating again in the latest raise. The Harambeans Prosperity Fund joined as the company’s first international institutional investor.
The startup is building a B2B2C platform designed to connect brands, wholesalers and retailers within a retail market estimated at $40 billion that remains largely undigitised.
The newly raised capital will be used to further develop the platform, which aims to introduce greater transparency and efficiency into supply chain operations by linking stakeholders and streamlining the flow of goods and data.
z.systems is also supported by the European Bank for Reconstruction and Development through its Star Venture programme, alongside infrastructure support from Amazon Web Services.
The company was founded by Samer Choumar, Meriem Benabad, Youssef A Haddouch, Reda Nebri and Youssef Drafate.
- Previous Article Kingdom Holding Acquires $68M Stake in Breakthrough Energy Ventures
