The tech startup is capitalising on the UAE’s growing cloud market, and a huge demand for data residency services.
American tech company InCountry was only launched in 2019, but is already active in over 70 countries, and was named one of FastCompany’s Most Innovative Companies of 2020, all by capitalising on a very specific industry need: data residency.
The San Francisco startup’s rapid growth hinges on growing conversations and regulations around data sovereignty and data localisation, essentially requirements that citizens’ data be collected, processed, and/or stored inside the country of origin. By flipping global data compliance into a service, InCountry meets companies’ needs for compliance, security and privacy.
The startup has now just announced its strongest foray into the Middle East market, choosing Abu Dhabi’s Hub71 – the tech ecosystem powered by Mubadala Investments – as its new regional headquarters.
“The fact that InCountry has taken the decision to join Abu Dhabi's Hub71 is a testament to the resilience of tech ecosystems that are able to weather the storm during major macroeconomic upheaval,” says Ibrahim Ajami, Head of Ventures for Mubadala and interim CEO of Hub 71.
“I’m excited about growing InCountry in this region because the opportunities are ripe,” says Khaled Lababidi, the newly-appointed MENA General Manager and Vice-President. “I’m inspired to be introducing innovative cloud-technologies that help multinational organisations retain data sovereignty, while improving the adoption of modern cloud technologies.”
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