Egyptian Recruitment Platform Shaghalni Raises Six-Figure Investment

Cairo-born recruitment platform Shaghalni has raised a six-figure pre-Series A round from  Egyptian venture capital firm 138 Pyramids. Shaghalni has sustained a steady spike since launching in 2016, amassing 100% annual growth that was bolstered by strategic partnerships with industry leaders and household names such as Orange, Fawry, Unilever and Spinneys Egypt.

The investment will be funneled into developing the platform’s algorithm, expanding its team and zeroing in more on marketing activations. Shaghalni is keen on advancing its AI tools to accommodate both job seekers’ and employers’ best interests. The features would provide detailed insights and predictive data on job postings, so that employers are able to assess response rates and understand what works and what does not.

“When an employer creates a job post on our website and includes the salary and working hours and all other benefits, we will be able to predict how many people will show up for the interview. I think this will make it so much easier for the employers and it’s going to set expectations right. We will also be able to give you feedback on your package and tell you how your job posting is performing compared to other posts in similar sectors,” explains Omar Khalifa, the CEO of Shaghalni.

Despite being relatively young in the recruitment space, Shaghalni’s already aggregated a vast amount of users within its database; with 1.5 million users and over 10,000 companies and factories utilising the platform’s services. 

“We are excited about this investment as Shaghalni is leveraging technology to solve the ever-present challenges of the job market by connecting employers and jobseekers using a myriad of innovative tools to efficiently bridge the gap,” says Neveen El Tahri, Chairperson at 138 Pyramids. “As proponents of creating employment opportunities, we believe in the company's vision of reinventing the blue and grey collar culture and creating more opportunities.”