Named ‘My Craft, My Strength’, the group aims to create an ecosystem for craftswomen.
Egypt’s National Council for Women has announced the launch of a new online initiative that aims to connect female entrepreneurs with skilled craftswomen. The platform, titled Qoweti fi Herfeti or ‘my strength is in my craft,’ is a Facebook building an ecosystem.
The goal of the initiative is to create a female-focused supply chain and bridge the deficit in skilled artisans. The platform will provide a stage for these craftswomen and allow them to network themselves within the labour market, and will welcome all those interested in women’s economic empowerment and their integration into the micro-enterprise sector and the labour market.
The initiative has taken on the shape of a Facebook group launched by the council, to learn more or join the group, click here.
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