B Investment Moves to Acquire Majority Stake in Brown Nose Coffee

Egypt-based private equity firm B Investments Holding is set to expand into the food and beverage sector through a phased acquisition of Brown Nose Coffee.

Founded in 2019, Brown Nose Coffee imports green coffee beans, roasts locally, operates retail outlets and provides supply chain services and training. The company has grown through a local value creation model focused on brand expansion.

The transaction will begin with the purchase of approximately 25% of the company for around LE 350 million. Additional tranches are expected to raise ownership above 50%, granting B Investments majority control over time. The phased structure is designed to deliver controlling influence gradually.

The move forms part of B Investments’ wider capital deployment strategy in Egypt, targeting between LE 2 billion and LE 3 billion across priority sectors. Food manufacturing sits at the centre of this agenda, alongside education and healthcare.

B Investments operates across real estate development, energy, financial services and technology. Its listed subsidiary, Gourmet Egypt, previously raised LE 1.32 billion on the Egyptian Exchange through the sale of a minority stake.